Ready for a brand that has the power to make a grown man cry?
You’re in the right place. Here, strategy meets creativity, and your brand becomes so much more than “just” a logo.
I believe good branding should reflect who you are, connect with the people you want to reach, and give your business the confidence to show up consistently. Whether you’re building something from the ground up or you’ve outgrown the brand you started with, we’ll dig into what makes your business different, uncover what matters most, and create a visual identity that feels like it actually belongs to you.
Because your brand should look good, yes. But it should also make sense.
This is more than a brand, it’s your permission to:
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Put your best foot forward, only better.
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Show up as the most brilliant version of yourself, then shine even brighter.
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Invite clients to look twice, and then whisper to look even closer.
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Dream your boldest dream. And make it even bigger.
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Go from good enough to absolutely unforgettable.
This isn’t just a brand. It’s a shift.
As your Brand Artist and Strategist, I work collaboratively, listen deeply, ask the questions that get to the good stuff, and bring all of those pieces together into a brand that feels unmistakably like you and your business.
Whether you’re starting fresh or you’ve outgrown the brand you started with, we’ll uncover what makes your business different and turn it into a visual identity that feels clear, confident, and completely your own. The goal isn’t just to make you look good. It’s to create a brand that makes you feel seen, makes sense to your customers, and gives you something you’re proud to put out into the world.
Let's get started.
If I had to guess, you’re here because you know your brand needs some help. Maybe you’ve DIY-ed most of it over the years, pieced together a logo here, a website there, and grabbed whatever looked good at the time. Maybe your business has grown, but your brand hasn’t quite caught up with it.
You’ve probably spent more time than you’d like scrolling through logos, color palettes, and fonts, trying to figure out what actually feels right. Maybe you’ve buddied up with Canva or ChatGPT, asked your business owner friends for opinions, and second-guessed yourself approximately 47 times along the way.
And honestly? I get it. Your business is your thing. You know it inside and out. But when you’re too close to it, it can be really hard to see what other people see.
That’s where I come in. I help you step back, make sense of all the pieces, and turn what makes your business different into a brand that feels clear, cohesive, and completely yours.
Which font feels like me?
How do I build a brand that speaks to the clients I want to attract?
Who even am I!?
Who do I want to become?
Back away from the templates...
You didn’t come here to blend in with the crowd and show up like everyone else.
Together, we’ll go beyond surface level, turn down the noise of all the outside sources, and look in the most important place, your soul. I’ll guide you in a transformative branding experience that attracts the people you’re meant to work with by being real.
You don't have to do this alone.
Hi, I'm Jess.
I see what makes your business special, and I want to help you make sure your brand shows it.
I’m a Branding Strategist, Artist, and Designer with a slightly different approach to branding. I blend strategy, creativity, intuition, and a whole lot of collaboration to create brands that don’t just look good, but actually make sense for your business and the people you’re trying to reach.
I’m not here to hand you a pretty logo and send you on your way. I want to understand your business, where you’ve been, where you’re headed, and what makes you different. Then we’ll turn all of that into a brand you can feel confident putting out into the world.
We’ll make a good match if…
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You’re ready for a brand that feels more like your business today, not where you started.
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You’re open to collaboration and willing to trust my expertise.
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You want someone who will ask questions, listen, and actually get to know your business.
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You’re ready to stop second-guessing every design decision and have a clear direction to move forward with.
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You care about both the strategy behind your brand and how it looks and feels.
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Whether you’re building something new or your business has simply outgrown the brand you started with, you’re in the right place. Let’s create something that feels like you, works for your business, and makes you damn proud to put your name on it.
My Services
Website Design
I create custom, user friendly Wix Websites that are truly designed with you and the client in mind. Making your website feel like YOU is so important to the person visiting, it should feel like they have already started working with you. Let's create an intentional space for people to find you online.
"I can honestly say Jess is one in a million. Her creative artistry and gift of “getting” your vision and making it even better than you could have imagined is truly outstanding. It’s been such a joy and honor to work with you!!!!"
-Hope Mancuso Taylor
Jess is knowledgeable, personable, practical. Equal parts art and strategy. She had such a great understanding of my business (her questionnaire is so thorough!) that it felt like a true collaboration when it came to my visual brand. My new brand feels like the real ME!
- Emily Aborn
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I am over the moon about the final artwork. The logo, the color refinement, the playful-yet-professional feel, the community-centered design elements, and the consistency across the entire asset suite - all of it.
- Ande Lyons
Rebranding isn’t just about logos and colors; it’s about rediscovering who you are and where you’re headed. And with the right partner, you’ll uncover a brand that not only looks stunning but also speaks to the heart of your journey and the people you're meant to impact.
"Jess was able to really capture my vibe while keeping the message pure and attractive."
-Marlies Ledbetter
Jess is knowledgeable, personable, practical. Equal parts art and strategy. She had such a great understanding of my business (her questionnaire is so thorough!) that it felt like a true collaboration when it came to my visual brand. My new brand feels like the real ME!
- Laura Pulliam
My standards are high and I know I can be hard to please but from the very beginning of working with Jess I felt I could trust her. She asked all the right questions and had a clear process that she guided me through. Her artistic intuition gives her a unique ability to see the whole vision, something many brand strategists lack.
- Robyn White
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Branding can feel like an uphill battle.
You’ve been building your business for years now…
You know who you are and the clients you like to work with. You know what lights you up and where your expertise shines. In a nutshell: You got this. Or so you thought…
But instead, your “branding journey” looks more like:
Hours of second-guessing every decision
Frustration because it just doesn’t feel right (turns out tweaking those colors didn’t do the trick)
Overwhelm as you sift through a sea of visuals, trying desperately to find the ones that represent and reflect YOU.
Business owners feel the pressure to do it ALL. DIY everything is more accessible than ever, and tools like Canva or Pinterest are supposed to make it “easy”, right? Add on those feelings of failure if you dare ask for help. God forbid…
When it comes to branding,
you shouldn’t do it alone.
Just because you have the tools doesn’t mean you have the skills to put all the pieces together. You need a fresh, outside perspective and a guide through the process. You need a mirror, someone to reflect you, bounce ideas off of, and someone to challenge you to dig deeper into where you really want to take your business, how you really want to show up.
That’s where I come in! I’m your collaborative partner, Brand Strategist, and artistic guide who will lead you to craft a brand that reflects who you are while giving you permission to embrace who you’re becoming.
Around here, we don't do surface level, we do soul.
What Sets Me Apart
Communication
Communication isn’t just key, it’s everything! I invite you to use your voice, express your ideas, preferences, and concerns, and be open and honest every step of the way.
Collaboration
Think of me as the blank canvas where your brand starts to unfold. Your brand isn’t about me deciding for you, it’s about guiding you through the process of discovering who you are as I encourage you to dream even bigger!
Intuition
Ok, so I don’t exactly have a secret vortex into your mind and soul, but I do rely on intuition and my innate creativity to foster an environment that frees us from the restraints of conventional norms and limitations. It’s my secret sauce.
Strategy
I’ll provide you with the expertise and thoughtful insight you need to make decisions aligned with your objectives and goals. For a brand that connects and converts.
See the Bold Souls Who've Gone Before You
just a few more examples of my work
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