Ready for a brand that has the power to make a grown man cry?
You’re in the right place. Here, soul meets strategy. Which means your brand becomes far more than “just” a logo…
Branding with soul turns you inside out and challenges you to step up. Art and strategy blend to reflect who you are, while emboldening you to become who you’re meant to be.
This is more than a brand, it’s your permission to:
Put your best foot forward, only better.
Show up as the most brilliant version of yourself, then shine even brighter.
Invite clients to look twice, and then whisper to look even closer.
Dream your boldest dream. And make it even bigger.
Go from good enough to absolutely unforgettable.
This isn’t just a brand, it’s a breakthrough. As your Brand Artist and Strategist, I work collaboratively, listen deeply, and bring to life a brand that’ll make you cry tears of feeling seen. A brand that’s a clear representation of who you are.
When it comes to “soul”, DIY tools tend to miss the mark…
If I had to guess, I’d bet that you’re here because you need help with your brand. Chances are high, you’ve DIY-ed a lot of your brand, or plucked help from here, there, and everywhere.
Maybe you’ve pored over logos and color palettes on Pinterest for days (ok, ok, we’re all being honest here, it’s been weeks, hasn’t it?). Perhaps you’ve buddied up with Canva or Chat GPT, trying to pull out the essence of who you are.
You’ve polled all your business owner friends and asked yourself questions like:
Which font feels like me?
How do I build a brand that speaks to the clients I want to attract?
Who even am I!?
Who do I want to become?
Back away from the templates...
You didn’t come here to blend in with the crowd and show up like everyone else.
Together, we’ll go beyond surface level, turn down the noise of all the outside sources, and look in the most important place, your soul. I’ll guide you in a transformative branding experience that attracts the people you’re meant to work with by being real.
You don't have to do this alone.
Hi, I'm Jess.
I see your brilliance, and I want you to shine even brighter. I’m a Branding Strategist, Artist, and Designer known for my unique approach that blends intuitive vision with strategic design.
When strategy and soul come together, the result is an unforgettable brand.
We’ll make a good match if…
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You’re open to embracing change and boldly stepping into something new
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You know the importance of trusting the process
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You’re looking for a deeply personal branding journey
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You’re comfortable being unapologetically honest with me
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You’re ready to become who you’ve always been meant to be
If you’re ready for a brand that’s anything but “greige” and full-on YOU, you’re in the right place!
"I can honestly say Jess is one in a million. Her creative artistry and gift of “getting” your vision and making it even better than you could have imagined is truly outstanding. It’s been such a joy and honor to work with you!!!!"
-Hope Mancuso Taylor
Jess is knowledgeable, personable, practical. Equal parts art and strategy. She had such a great understanding of my business (her questionnaire is so thorough!) that it felt like a true collaboration when it came to my visual brand. My new brand feels like the real ME!
- Emily Aborn
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I am over the moon about the final artwork. The logo, the color refinement, the playful-yet-professional feel, the community-centered design elements, and the consistency across the entire asset suite - all of it.
- Ande Lyons
Rebranding isn’t just about logos and colors; it’s about rediscovering who you are and where you’re headed. And with the right partner, you’ll uncover a brand that not only looks stunning but also speaks to the heart of your journey and the people you're meant to impact.
My Signature Service
"Jess was able to really capture my vibe while keeping the message pure and attractive."
-Marlies Ledbetter
Jess is knowledgeable, personable, practical. Equal parts art and strategy. She had such a great understanding of my business (her questionnaire is so thorough!) that it felt like a true collaboration when it came to my visual brand. My new brand feels like the real ME!
- Laura Pulliam
My standards are high and I know I can be hard to please but from the very beginning of working with Jess I felt I could trust her. She asked all the right questions and had a clear process that she guided me through. Her artistic intuition gives her a unique ability to see the whole vision, something many brand strategists lack.
- Robyn White
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Branding can feel like an uphill battle.
You’ve been building your business for years now…
You know who you are and the clients you like to work with. You know what lights you up and where your expertise shines. In a nutshell: You got this. Or so you thought…
But instead, your “branding journey” looks more like:
Hours of second-guessing every decision
Frustration because it just doesn’t feel right (turns out tweaking those colors didn’t do the trick)
Overwhelm as you sift through a sea of visuals, trying desperately to find the ones that represent and reflect YOU
Business owners feel the pressure to do it ALL. DIY everything is more accessible than ever, and tools like Canva or Pinterest are supposed to make it “easy”, right? Add on those feelings of failure if you dare ask for help. God forbid…
When it comes to branding,
you shouldn’t do it alone.
Just because you have the tools doesn’t mean you have the skills to put all the pieces together. You need a fresh, outside perspective and a guide through the process. You need a mirror, someone to reflect you, bounce ideas off of, and someone to challenge you to dig deeper into where you really want to take your business, how you really want to show up.
That’s where I come in! I’m your collaborative partner, Brand Strategist, and artistic guide who will lead you to craft a brand that reflects who you are while giving you permission to embrace who you’re becoming.
Around here, we don't do surface level, we do soul.
We are a perfect match if you are:
Open to embracing change
Seeking a deeply personal and collaborative journey
Trusting in the process
Ready to step boldly into something new
Unapologetically honest
Committed to exploring your true depths
We are NOT a perfect match if you are:
Comfortable with staying the same
Seeking a quick, surface-level solution
Unwilling to explore beyond your comfort zone
Not interested in collaborating with your designer
Afraid to speak your mind
Looking for a one-size-fits-all approach
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